The Bing app for Android and iOS has just been released. Though it’s a rather puzzling and confusing situation, Microsoft has decided to launch the Bing app for Android and iOS before launching it on its own platform, Windows Phone. The announcement has been made via a post blog these days. Therefore, the iOS and Android Bing app is about to come.
The post presents the noteworthy features of the Bing app. Among these, there’s a revamped maps module, real-time transit feeds as well as a new deals service. The Bing app for Android and iOS is also based on HTML5 and not Silverlight. That’s because Redmond wants to provide a greater continuity across app interfaces and mobile browser. In this matter, the product manager for Bing Mobile, Santana Basu has said that Microsoft’s decision to USe HTML5 was taken because the corporation wanted to offer the best experience that combines the worlds of browser and apps:
“Using HTML5, our goal is to build a mobile experience that leverages the unique capabilities of the different platforms, including camera support and voice search, while making the functions the apps can provide consistent across the platforms and–in the future–callable by engines to help people get from search to doing.”
The use of HTML5 for the Bing app for Android and iOS raises some questions related to Microsoft’s commitment to its Silverlight. Not too much was said about the Silverlight support in Windows 8 either. It seems that the former Microsoft Rich Platforms product manager, Scott Barnes has stated that “Silverlight is dead”. He even said that there’s no Silverlight team within Microsoft anymore.
Still, the post reminds us of Windows Phone, too. Microsoft stated that:
“We’re working to release the same consistent experience for RIM and Windows Phone 7 devices in the future, and will share more details as they become available.”
Even if the decision might seem weird at a first glance, it does make some sense. Microsoft has taken the right step since Android and iOS are dominant when it comes to consumer market. Moreover, Bing is already integrated within Windows Phone 7.
Microsoft now tries to bring the Bing app forth and thus expose Redmond’s app to a wider audience. Bing for Mobile app will be coming to iOS based devices that include iPod Touch, iPad and iPhone and to Android-based tablest and phones.